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Data-Driven Product Design, Strategy, and Leadership

Crafting Products, Systems, and Teams that Make an Impact

SELECTED WORK

Optimizing a pet insurance marketplace to increase conversion by 41%

Helping pet parents find the right insurance policy with intuitive learning, pared down options, and expert recommendations that make it easier to compare brands.

 

+32%

INCREASE
IN AVERAGE POLICY PRICE

84%

PURCHASE
RECOMMENDED POLICY

76

NET PROMOTER SCORE (NPS)

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Defining and implementing a design system for a 500+ page website

Building a cohesive brand by consolidating UX patterns and styles across multiple channels that increased user trust and engineering efficiency

 

62%

FEWER UNIQUE COMPONENTS

+30%

INCREASE
IN ENGINEERING EFFICIENCY

Developing a predictive analytics tool powered by machine learning

Empowering alcohol sales and marketing teams with data and insights to identify new opportunities and prioritize their investments in any geographic area.

 

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© 2025 Rachel Dlugos

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